Fathead nation: Business builds by connecting fans to their heroes

LIVONIA, Mich. -- It hasn't taken long for Fathead to squeeze itself into the pop culture pantheon. Thanks to offbeat commercials that feature memorable images such as a fire-breathing bear wearing a Chicago Bears No. 54 Brian Urlacher jersey and a unique and ever-expanding product line, the 2-year-old company that produces oversized wall-hangings is becoming, well, oversized. Fathead LLC's ......
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